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Pine Labs Shares Surge 24%; MOFSL Projects 30% Upside to ₹250 Target Price

· · 2 min read

Pine Labs shares have climbed 24% in the last month. MOFSL initiated coverage with a 'Buy' rating, forecasting a 30% further upside and a target price of ₹250, citing India's growing digital payments ecosystem.

Pine Labs, a prominent merchant commerce platform, has seen its shares rise by 24% over the past month. This significant growth comes as financial services firm MOFSL (Motilal Oswal Financial Services Ltd) initiated coverage on the stock with a 'Buy' rating, setting a target price of ₹250 per share. This target implies a potential further upside of 30% for investors.

MOFSL's optimistic outlook stems from Pine Labs' strong position within India's rapidly expanding digital payments ecosystem. The company offers a comprehensive suite of solutions, including payment acceptance, affordability programs, and issuing services, catering to a diverse range of merchants.

Key Growth Drivers Identified by MOFSL

The financial services firm highlighted Pine Labs' robust digital infrastructure and transaction platform (DITP) and its issuing and acquiring platform (IAP) as core strengths. These platforms generate a healthy mix of recurring and transaction-linked revenues, bolstered by long-standing enterprise relationships and scalable technology.

  • DITP's Contribution: The DITP segment is currently the largest revenue contributor for Pine Labs. MOFSL estimates this segment will achieve a revenue Compound Annual Growth Rate (CAGR) of approximately 24.5% between FY26 and FY28. The introduction of a 0.4% Merchant Discount Rate (MDR) on eligible peer-to-merchant transactions is expected to further benefit Pine Labs, given its extensive merchant payments network.
  • IAP's Scaling Momentum: The IAP business is also scaling up significantly. MOFSL projects its Gross Transaction Value (GTV) to grow 24% year-on-year in FY26, reaching ₹640 billion. The firm anticipates the IAP business will maintain healthy momentum, posting a GTV CAGR of around 25% and a revenue CAGR of 23% over FY26-28E, driven by prepaid programs and increasing international market traction.

Improving Margins and Future Outlook

MOFSL noted that while Pine Labs' overseas operations currently operate at lower margins compared to its domestic business, improving scale, a richer product mix, and higher processing volumes are expected to support steady margin expansion. The IAP business, in particular, is poised to become one of Pine Labs' fastest-growing earnings drivers in the medium term.

As the company's revenue mix gradually shifts towards higher-margin, transaction-led businesses, MOFSL estimates a substantial improvement in adjusted EBITDA margin. The margin is projected to rise meaningfully from 9% in FY24 to 29% by FY28E, aided by enhanced operating leverage.

Pine Labs' diversified product suite and deep relationships with merchants, brands, and financial institutions provide multiple avenues for monetization beyond traditional payment processing, solidifying its potential for sustained growth in the dynamic digital payments landscape.

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